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Business 462: Marketing Research (Chiu): Welcome

Business Librarian

Kris Midthun's picture
Kris Midthun
Email: kabina@uwm.edu

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Ask a Librarian/Research Help Desk services: live chat service 24/7 or view other options.

Secondary Data Resources for Marketing Research

  This guide highlights relevant library databases and other resources for the Bus462 Research Proposal assignment.

  Click on the blue tabs above or the links below to view recommended research tools for the following topics:
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   Note: The guide includes both library subscription databases and relevant open-access web sites (marked with the symbol ).